If you’re selling your condo in Ottawa, there’s something you should know: MLS is just the start.
Sure, every agent can upload a listing. But not every agent knows how to launch it. And in Ottawa’s condo market—especially downtown—you need more than a few blurry photos and a one-paragraph write-up if you want to stand out.
Here’s what most listings miss, and what we do differently to make sure your condo gets seen, shown, and sold.
The Problem with “MLS and Pray”
Let’s be honest: a huge number of condo listings in Ottawa hit the market with zero strategy behind them. The same recycled marketing. The same blurry iPhone shots. The same generic copy.
It’s the equivalent of putting a For Sale sign in the window of a 12th-storey penthouse.
Today’s buyers are doing deep research online before they even contact an agent—and if your listing isn’t showing up where they’re looking, or speaking to what they care about, you’ve already lost them.
The Buyers Are Online. Your Listing Should Be Too.
At MattRichling.com, your listing doesn’t just live on the MLS—it becomes part of a full digital ecosystem that gets serious results.
A custom, SEO-optimized property page that ranks on Google and gets shared in our email and social campaigns
Long-form descriptions designed to convert casual browsers into showings
High-end visuals including photography, cinematic video, and floor plans
A full write-up about the building and its amenities, not just the unit
Targeted Instagram Reels and YouTube video tours
Placement on both MattRichling.com and NewPurveyors.com, driving over 4 million impressions per year
The goal? Get your listing in front of more of the right people—before they find something else.
Built for SEO: The Most Robust Condo Pages in Ottawa
Here’s something no one else is doing at scale: individual building pages for Ottawa’s top condos. These aren’t just listings—they’re SEO powerhouses.
Each building on our site has its own dedicated page, complete with photos, descriptions, amenities, units for sale, and local lifestyle information. If someone searches for "Mondrian Ottawa condo for sale" or "The Bowery Ottawa", we show up—consistently.
That’s why MattRichling.com is one of the highest-performing real estate websites in the city for organic traffic, especially for condo buyers. If you list with us, you’re not just part of a property search—you’re part of a full web of high-ranking content that works together to bring in the right eyes.
Condo Buyers Are Different. We Market Accordingly.
Selling a condo isn’t like selling a detached home. The audience, expectations, and decision-making process are different—and your marketing needs to reflect that.
Condo buyers want answers to questions before they book a showing:
What are the condo fees and what do they include?
What’s the noise like?
Who lives here—owners or renters?
What’s the walk score?
How’s the resale performance of the building?
We package this information cleanly, confidently, and with a professional edge—so buyers feel informed and ready to move forward.
Full Strategy. No Corners Cut.
Here’s what every condo listing gets when it’s handled by us:
Two distinct listing descriptions (MLS + SEO)
Professional photography and cinematic video
Dedicated property pages on two high-traffic websites
Reels and long-form video content
Open house strategy with full team support
9–5 marketing and admin support—no DIY shortcuts
It’s not fluff. It’s what gets results.
Ready to List Smarter?
If you’re thinking of selling your condo in Ottawa—whether you’ve outgrown your space or you’re ready to cash out at the right time—don’t settle for the bare minimum.
Let’s talk strategy. Let’s talk results.
Because you deserve more than just an MLS listing—you deserve a proper launch.
Get in touch:
